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Position: CRM, Analytics and Intelligence Manager
Institution: Queen Mary University of London
Department: Marketing & Communications
Location: London, United Kingdom
Duties: Based in the Student Recruitment Marketing team, you will focus on the management and development of Queen Mary’s CRM and other marketing systems as well as the provision of insights to inform marketing activities and new programme development. As a CRM specialist, you will also lead on the provision of data on marketing activities across the student recruitment lifecycle, including both qualitative and quantitative data from primary and secondary sources. In addition, you will inform the development of new programmes using secondary and primary research techniques, producing reports using databases such as HESA, applicant and student records
Requirements: Degree or equivalent in a relevant discipline or relevant experience. Experience of using Customer Relationship Management software or marketing databases for mass communication. Experience of project management. Ability to provide managerial guidance and support to line managed staff
   
Text: CRM, Analytics and Intelligence Manager - QMUL16351 Department: Marketing & Communications Salary: £37,411 - £44,015 per annum (Grade 5) Reference: QMUL16351 Date posted: 01-Oct-2018 Closing date: 21-Oct-2018 Job profile Apply online Overview: An exciting opportunity has arisen to join Queen Mary University of London’s Directorate of Marketing and Communications in a new post that will lead on marketing systems development and implementation, training, support, reporting and supplier management. Based in the Student Recruitment Marketing team, you will focus on the management and development of Queen Mary’s CRM and other marketing systems as well as the provision of insights to inform marketing activities and new programme development. As a CRM specialist, you will also lead on the provision of data on marketing activities across the student recruitment lifecycle, including both qualitative and quantitative data from primary and secondary sources. In addition, you will inform the development of new programmes using secondary and primary research techniques, producing reports using databases such as HESA, applicant and student records. The post is a full time appointment based at our Mile End campus. Starting salary will be in the range of £37,411 - £44,015 per annum, inclusive of London Allowance. Benefits include 30 days annual leave, pension scheme and interest-free season ticket loan. The closing date for applications is Sunday 21 st October 2018. Interviews will be held shortly after. Candidates must be able to demonstrate their eligibility to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006. Where required this may include entry clearance or continued leave to remain under the Points Based Immigration Scheme. Informal enquiries should be addressed to Sasha Bishop at s.bishop@qmul.ac.uk on 44 (0) 020 7882 6526. Apply online
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